Welcome to Genesis Technologies
MailFusion
Technology
jQuery, Bootstrap, javascript
Roles & Responsibility
Duration
It is a direct email marketing application using to send, extract and verify emails, checks bounces. It has built-in Facebook and twitter poster that allow to promote business on social media. It allows to bulk mailing by randomly selecting mail body and subject. It enables creating list of contact and import & export of contact in list.
01
Challenges
- Extract the mail in different ways and with and without APIs.
- Algorithm for dynamically rotating body and subject for sending mails.
- Managing multiple template for mails.
- Writing algorithm for sending bulk mail on single click.
- Stringent performance requirements like sending a given email to multiple user within 2-3 seconds or Importing lakhs of data from excel and adding to database within 1-2 seconds.
02
Solutions
- Using optimised code for long operation.
- Minimised the request on the storage to access DB information by introducing Cache request System.
- New API which were more suitable for the requirement.
03
Benefits to the clients
- Client could focus on its business while leaving the implementation for Genesis.
- The complete ownership all phases from requirement to delivery.
- Application with latest technologies with optimal cost.
- - The System built resulted in client achieving his business objectives.
Wall of Words
Look, What client says about this project.
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